Take a close look at this ad as it appeared in the LA Weekly. We're confused. Is this one ad for the same clinic, or is it two? We're assuming it's meant to be just one ad for one clinic because if it's two, then the top advertiser forgot to include the name of the business and any contact information -- rather egregious errors as far as advertising goes... Then again, an orphaned ad that does nothing other than remind us once again that we're not perfect seems to perfectly sum up the situation. A floating message from the faceless universe: You're not good enough, and don't you forget it!
More likely, this is just one ad for the Cosmetic Rejuvenation Medical Center. But just in simple terms of ad design, where's the coherence? Do the laser treatments cost $195 or do they cost $300? Is the color scheme seductive, dark and mysterious or is it light, bright, bubbly and beachy? We've said it before, but if these guys can't even make their ads consistent, who's to say they can do so with our body parts?